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Articles, presentations and other market research insights

29 March 2014
The second of a 2-article series: opportunities - challenges - Read More...
29 March 2014
The first of a 2-article series: Why kickstarter still relies Read More...
10 December 2013
Part 2 in a 3-part series Read More...
2 December 2013
First in a 3-part series Read More...
28 November 2013
Snapchat, a wildly popular sharing-app that enables users to send Read More...
6 November 2013
Car and home sharing services, among other "collaborative consumption" services, Read More...
24 February 2012
Dynamic, multifaceted research strategy connects all the dots, all the Read More...
28 September 2011
Zinc survey tracks Canadian mobile telephony trends Read More...
26 September 2011
Zinc survey tracks mobile telephony trends Read More...
21 September 2011
Zinc Research omnibus survey tracks Canadian mobile telephony trends Read More...
14 September 2011
Zinc Research's omnibus survey tracks Canadian mobility trends  Read More...
21 July 2011
Latest Zinc survey shows Canadians are already warming up to Read More...
15 July 2011
Zinc survey shows how Canadians stay connected while vacationing Read More...
5 July 2011
Zinc survey shows growing influence of social networks in "vacation Read More...
28 June 2011
Zinc study tracks "vacation planning 2.0" Read More...
21 June 2011
Zinc's user segmentation study offers new insights for tourism operators Read More...
9 June 2011
Calgary Stampede/Zinc Research collaborations put customers front and center Read More...
23 March 2011
ZINC's 2010 survey shows researchers who to contact - and Read More...
15 March 2011
ZINC survey links smartphone gains with social network popularity Read More...
7 March 2011
Social network research tracks mobile/cellphone use Read More...
17 January 2011
ZINC's 2010 survey shows who's buying into the concept Read More...
17 January 2011
ZINC segmentation survey highlights key user characteristics Read More...
3 December 2010
Highlights from ZINC Research's 2010 survey Read More...
3 December 2010
Users' key differences and similarities highlighted Read More...
3 December 2010
Some new twists and turns, and yet more growth Read More...
3 December 2010
Which network activities matter most? The verdict is... Read More...
26 May 2010
What marketers can learn from epidemics, viruses and the sound Read More...
7 May 2010
Follow the ZINC Research team through a step-by-step tour of Read More...
6 May 2010
So much so that Ning is keeping it free for Read More...



 

 

Articles, presentations and other market research insights

Zinc tank publishes market research presentations and publications for marketers and public sector stakeholders in consumer and business-to-business markets in Canada and the US
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  • Onsite Research: We provide evidence-gathering at the point of experience, including custom-designed hybrid solutions.
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  • Omnibus Solutions: Ideal for acquiring narrowly focused research samples. (USA & Canada), tracking longer-term attitudes and trends on a limited budget.