Connecting products, brands and people

Starting with the premise that marketing intelligence is only as good as the results and actions it helps generate, we approach market research as the first of three intrinsically related processes:
  • Intelligence-gathering: We compile and organize the research data to identify key issues, trends and opportunities in your market
  • Messaging: We build on our research findings to develop compelling customer-centric content, including news, feature articles and multimedia presentations
  • Engagement: Using every available channel, we publish, distribute and manage a consistent flow of news and information
Zinc tank supports these initiatives with a suite of branding and engagement solutions that work together to connect your products, brand and markets:

Branding strategy: We help you define and position your company and product/service offerings from a strategic, evidence-based perspective.
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Communications: We offer comprehensive content planning, development, writing, editing and publishing services using digital media, social networking and other digital media to connect with, and build, your audience base. Learn more



Connecting products, brands and people

Zinc tank approaches market research as the first of three intrinsically related processes: - Intelligence-gathering - Messaging - Engagement We support each of these areas with unique communications and branding solutions that connect markets, brands and people
Related Topics
  • Market Research: Zinc tank delivers market research solutions covering all crucial touchpoints to keep you informed, engaged and ahead of the curve.
  • Online Research: Your fastest route to reaching tightly-defined markets and demographics for virtually any business sector.
  • Onsite Research: We provide evidence-gathering at the point of experience, including custom-designed hybrid solutions.
  • Custom-designed Research: Flexible, convenient solutions tailored to any market.
  • Omnibus Solutions: Ideal for acquiring narrowly focused research samples. (USA & Canada), tracking longer-term attitudes and trends on a limited budget.